Dragon Trail’s WeChat Rankings Report for Q2 2019 reveals the top travel brands and articles published on WeChat by national and regional tourism boards, airlines, cruise lines, museums & attractions, and international hotels.
We caught up with Merlin Entertainments’ Global Trade Strategy Director, Dominique Sidley, to learn about their Alipay partnership in London and how the company is developing digitally to serve their Chinese customers.
Dragon Trail's Q2 WeChat Rankings data reveals the top accounts, most popular articles and winning themes for travel brands on WeChat, including both the second quarter and the first half of 2018.
The 2018 FIFA World Cup kicks off in Russia on June 14th, and while China won’t be represented on the pitch, it certainly will be in the stands. This is part of a growing trend for Chinese travelers to attend sporting events around the world.
As more destinations and businesses around the world adopt Chinese mobile payment systems, we look at the major platforms, where they are accepted, the benefits of mobile payments, and how you can start accepting them, too.
Digital word of mouth is very important when it comes to attracting Chinese tourists, and the first step to approaching this market should be to find out what Chinese travelers are saying about you online.
Ireland’s no. 1 tourism attraction, Dublin’s Guinness Storehouse has gone from almost no Chinese visitors to 47,000 in less than a decade. We talked to Business Development Manager Fiona Herald to learn how they’re increasing Chinese tourism numbers – and what Chinese tourists think of the “Black Stuff”.
Although more than half of the nearly 4 million annual visitors to Canada’s Banff National Park are Canadian, and the rest are mostly from the US and Europe, China is the destination’s fastest growing international market.