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PERSPECTIVES FROM
THE FRONT LINE.

Virtual Events: What You Need to Know for 2021

Virtual Events: What You Need to Know for 2021

2020's nearly over, but it’s clear that virtual events are here to stay. Don't miss these answers to seven essential questions that will help you get the most out of your virtual event experiences in 2021 and beyond.

7 Takeaways: CTA 2020 Industry Report

7 Takeaways: CTA 2020 Industry Report

China Tourism Academy’s "2020 Chinese Travel Services Industry Development Report" looks at challenges and transformation for China’s travel industry in 2020 and beyond. Here are our top seven takeaways.

Are Online Travel Exhibitions Here to Stay?

Are Online Travel Exhibitions Here to Stay?

The COVID-19 pandemic has shifted an increasing number of B2B activities for the travel industry from traditional “face to face,” to a digital “screen to screen” model. This summer, several major exhibitions are going online.

Lucerne Tourism Launches Online Roadshow for China

Lucerne Tourism Launches Online Roadshow for China

The Lucerne Tourism & Convention Bureau has launched an online roadshow for China, building a platform for Lucerne's local partners and Chinese travel professionals to share information and promote product planning and sales.

How to Survive the Tourism Coronavirus Crisis?

How to Survive the Tourism Coronavirus Crisis?

Getting through the coronavirus crisis requires an industry-wide effort to work together, but with the most important trade events canceled or postponed, and ever-increasing travel restrictions and flight suspensions, how do we stay connected? The solutions are digital.

Coronavirus: Chinese Tourism Recovery Plan

Coronavirus: Chinese Tourism Recovery Plan

While outbound travel from China is still on hold because of coronavirus, tourism brands and businesses need to start thinking about a recovery plan now, in order to support industry partners in China and be ready for the bounce back. Here's how to get started.