The Chinese outbound travel market offers significant opportunities for rural tourism around the world. Read our guide for destinations, attractions and accommodation providers to understand and reach adventurous Chinese travelers.
How easy is it for Chinese tourists to communicate abroad? While 10 million Chinese speak English, there can still be plenty of language barriers. Find out how Chinese outbound travelers get around communication issues and where they think Chinese-language resources need to improve.
It is predicted that 30 million Chinese are traveling internationally in July and August 2018. Find out their motivations for travel, top destinations, and most rapidly growing markets - as well as how Chinese summer travelers differ from traditional source markets.
Find out which issues are most concerning for Chinese travelers to the US right now, and how marketers should prepare for the possible effects of the US-China trade war on tourism.
Tencent’s 2018 Research Report on Post-00s is some of the first data collected about the generation born in China from 2000-2009, giving us early insights into this age group’s priorities and spending habits.
Chinese tourists’ choice of travel companions influences many other decisions, including when to travel, where to go, and what activities to do. From family travel, to girls-only trips, to solo travel, find out what you should expect from each market segment.
From inspiration sources to future travel plans, these are 8 of our favorite findings from Hotels.com’s 7th annual Chinese International Travel Monitor.
Ctrip and the China Tourism Academy released a report on 4 July 2018 on Chinese summer travel, covering top destinations, travel motivations, demographics and more. We’ve translated the report to bring you the most interesting findings for outbound tourism.
Sports tourism is becoming popular among Chinese young professionals, who are increasingly going overseas for sporting events. Find out how many Chinese are traveling to Russia for this year’s World Cup, and why it's so popular for Chinese sports fans
Dragon Trail brought fresh insights on Chinese travel and technology to Europe’s largest forum on travel distribution, EyeforTravel’s 2018 Travel Distribution Summit Europe in London.