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PERSPECTIVES FROM
THE FRONT LINE.

Using Love to Sell Travel: Chinese Romance and Wedding Tourism

Using Love to Sell Travel: Chinese Romance and Wedding Tourism

Love is in the air – and around the world – for Chinese tourists, who are traveling the globe in search of romantic experiences, from honeymoons abroad to visiting overseas destinations where their favorite celebrities tied the knot.

How to Attract Chinese Skiers Overseas

How to Attract Chinese Skiers Overseas

Winter sports is a new frontier for Chinese tourism. We talked to top skiing destinations in Europe and North America to learn more about how to catch the attention of Chinese tourists and help them get the international skiing experience they’re looking for.

Understanding and Engaging the Chinese Independent Traveler: Insights from WTM

Understanding and Engaging the Chinese Independent Traveler: Insights from WTM

On November 8, 2017, Dragon Trail Interactive’s Managing Director – EMEA, Roy Graff, joined the founder of COTRI (China Outbound Tourism Research Institute), Prof. Wolfgang Georg Arlt, to present a panel discussion on Chinese independent travelers at WTM London, co-organized by PATA (Pacific Asia Travel Association).